(0.000,0.000) Dr 
(0.000,0.000) ylab 
(0.000,0.000) Ne 
(0.000,0.000) ws 
(0.000,0.000) f 
(0.000,0.000) or in 
(0.000,0.000) v 
(0.000,0.000) est 
(0.000,0.000) ors & friends · Ma 
(0.000,0.000) y 2017 
(0.000,0.000) W 
(0.000,0.000) elcome to our ￿rst newsletter of 2017! It's 
(0.000,0.000) been a while since the last one, and a lot has 
(0.000,0.000) happened. W 
(0.000,0.000) e promise to k 
(0.000,0.000) eep them coming 
(0.000,0.000) e 
(0.000,0.000) v 
(0.000,0.000) ery two months hereafter 
(0.000,0.000) , and permit 
(0.000,0.000) ourselv 
(0.000,0.000) es to mak 
(0.000,0.000) e this one r 
(0.000,0.000) ather long. The 
(0.000,0.000) big news is the beginnings of our launch in 
(0.000,0.000) the American mark 
(0.000,0.000) et, but there are also 
(0.000,0.000) interesting updates on sales, de 
(0.000,0.000) v 
(0.000,0.000) elopment, 
(0.000,0.000) mentors and ( 
(0.000,0.000) of course 
(0.000,0.000) ) the in 
(0.000,0.000) v 
(0.000,0.000) estment 
(0.000,0.000) round that closed in January 
(0.000,0.000) . 
(0.000,0.000) Ne 
(0.000,0.000) w c 
(0.000,0.000) apital: 
(0.000,0.000) The in 
(0.000,0.000) v 
(0.000,0.000) estment round was 
(0.000,0.000) successful. W 
(0.000,0.000) e r 
(0.000,0.000) aised 2.13 MNOK to match 
(0.000,0.000) the 2.05 MNOK loan from Inno 
(0.000,0.000) vation 
(0.000,0.000) Norwa 
(0.000,0.000) y 
(0.000,0.000) . Including the de 
(0.000,0.000) v 
(0.000,0.000) elopment 
(0.000,0.000) agreement with Filmlance International, the 
(0.000,0.000) total new capital is 5 MNOK, partly tied to 
(0.000,0.000) the successful completion of milestones. All 
(0.000,0.000) formalities associated with this process are 
(0.000,0.000) now ￿nalized. 
(0.000,0.000) Ne 
(0.000,0.000) w o 
(0.000,0.000) w 
(0.000,0.000) ners: 
(0.000,0.000) W 
(0.000,0.000) e would especially lik 
(0.000,0.000) e to 
(0.000,0.000) warmly welcome our new owners to the 
(0.000,0.000) Drylab family: Unni Jacobsen, T 
(0.000,0.000) orstein Jahr 
(0.000,0.000) , 
(0.000,0.000) Suzanne Bolstad, Eivind Bergene, T 
(0.000,0.000) urid Brun, 
(0.000,0.000) Vigdis T 
(0.000,0.000) rondsen, L 
(0.000,0.000) ea Blindheim, Kristine 
(0.000,0.000) 34 
(0.000,0.000) meetings 
(0.000,0.000) meetings 
(0.000,0.000) NY · SF 
(0.000,0.000) NY · SF 
(0.000,0.000) LA · L 
(0.000,0.000) LA · L 
(0.000,0.000) V 
(0.000,0.000) V 
(0.000,0.000) Academ 
(0.000,0.000) y 
(0.000,0.000) of 
(0.000,0.000) Motion 
(0.000,0.000) Picture 
(0.000,0.000) Arts 
(0.000,0.000) and 
(0.000,0.000) Sciences 
(0.000,0.000) · 
(0.000,0.000) Alesha 
(0.000,0.000) & 
(0.000,0.000) Jamie 
(0.000,0.000) Metzger 
(0.000,0.000) · 
(0.000,0.000) Amazon 
(0.000,0.000) A 
(0.000,0.000) WS 
(0.000,0.000) · 
(0.000,0.000) Apple 
(0.000,0.000) · 
(0.000,0.000) Caitlin 
(0.000,0.000) Burns, 
(0.000,0.000) PGA 
(0.000,0.000) · 
(0.000,0.000) Carlos 
(0.000,0.000) Melcer 
(0.000,0.000) · 
(0.000,0.000) Chimne 
(0.000,0.000) y 
(0.000,0.000) L 
(0.000,0.000) .A. 
(0.000,0.000) · 
(0.000,0.000) Dado 
(0.000,0.000) V 
(0.000,0.000) alentic 
(0.000,0.000) · 
(0.000,0.000) Da 
(0.000,0.000) v 
(0.000,0.000) e 
(0.000,0.000) Stump 
(0.000,0.000) · 
(0.000,0.000) DIT 
(0.000,0.000) WIT 
(0.000,0.000) · 
(0.000,0.000) ERA 
(0.000,0.000) NY 
(0.000,0.000) C 
(0.000,0.000) · 
(0.000,0.000) Facebook 
(0.000,0.000) · 
(0.000,0.000) Fancy 
(0.000,0.000) Film 
(0.000,0.000) · 
(0.000,0.000) FilmLight 
(0.000,0.000) · 
(0.000,0.000) Geo 
(0.000,0.000) Labelle 
(0.000,0.000) · 
(0.000,0.000) Google 
(0.000,0.000) · 
(0.000,0.000) IBM 
(0.000,0.000) · 
(0.000,0.000) Inno 
(0.000,0.000) vation 
(0.000,0.000) Norwa 
(0.000,0.000) y 
(0.000,0.000) (NY 
(0.000,0.000) C) 
(0.000,0.000) · 
(0.000,0.000) Inno 
(0.000,0.000) vation 
(0.000,0.000) Norwa 
(0.000,0.000) y 
(0.000,0.000) (SF) 
(0.000,0.000) · 
(0.000,0.000) International 
(0.000,0.000) Cinematogr 
(0.000,0.000) aphers 
(0.000,0.000) Guild 
(0.000,0.000) · 
(0.000,0.000) NBC 
(0.000,0.000) · 
(0.000,0.000) L 
(0.000,0.000) ocal 
(0.000,0.000) 871 
(0.000,0.000) · 
(0.000,0.000) Net￿ix 
(0.000,0.000) · 
(0.000,0.000) P 
(0.000,0.000) omfort 
(0.000,0.000) · 
(0.000,0.000) Radiant 
(0.000,0.000) Images 
(0.000,0.000) · 
(0.000,0.000) Screening Room 
(0.000,0.000) · Signiant 
(0.000,0.000) · Moods of Norwa 
(0.000,0.000) y 
(0.000,0.000) · T 
(0.000,0.000) apad 
(0.000,0.000) · T 
(0.000,0.000) eam Downe 
(0.000,0.000) y 
(0.000,0.000) Holmsen, T 
(0.000,0.000) orstein Hansen, and Jostein 
(0.000,0.000) Aanensen. W 
(0.000,0.000) e look forward to working with 
(0.000,0.000) y 
(0.000,0.000) ou! 
(0.000,0.000) Sales: 
(0.000,0.000) Return customer r 
(0.000,0.000) ate is now 80%, 
(0.000,0.000) pro 
(0.000,0.000) ving value and willingness to pa 
(0.000,0.000) y 
(0.000,0.000) . Film 
(0.000,0.000) Factory Montreal is our ￿rst customer in 
(0.000,0.000) Canada. Lumiere Numeriques ha 
(0.000,0.000) v 
(0.000,0.000) e started 
(0.000,0.000) using us in F 
(0.000,0.000) r 
(0.000,0.000) ance. W 
(0.000,0.000) e also ha 
(0.000,0.000) v 
(0.000,0.000) e new 
(0.000,0.000) customers in Norwa 
(0.000,0.000) y 
(0.000,0.000) , and high-pro￿le users 
(0.000,0.000) such as Gareth Un 
(0.000,0.000) win, producer of Oscar- 
(0.000,0.000) winning 
(0.000,0.000) The King's Speech 
(0.000,0.000) . Re 
(0.000,0.000) v 
(0.000,0.000) enue for the 
(0.000,0.000) ￿rst four months is 200 kNOK, compared to 
(0.000,0.000) 339 kNOK for all of 2016. W 
(0.000,0.000) e are working 
(0.000,0.000) on a partnership to safeguard sales in 
(0.000,0.000) Norwa 
(0.000,0.000) y while beginning to focus more on 
(0.000,0.000) the US. 
(0.000,0.000) Ne 
(0.000,0.000) w t 
(0.000,0.000) eam members: 
(0.000,0.000) W 
(0.000,0.000) e 
(0.000,0.000) 'v 
(0.000,0.000) e e 
(0.000,0.000) xtended our 
(0.000,0.000) organization with two permanent de 
(0.000,0.000) v 
(0.000,0.000) elopers 
(0.000,0.000) based in Łódź, the ￿lm capital of P 
(0.000,0.000) oland. T 
(0.000,0.000) wo 
(0.000,0.000) highly skilled interns from the Univ 
(0.000,0.000) ersity of 
(0.000,0.000) Oslo 
(0.000,0.000) 's Entrepreneurship Progr 
(0.000,0.000) am, will be 
(0.000,0.000) working on mark 
(0.000,0.000) et research until mid-June 
(0.000,0.000) (starting in March), preparing for the US 
(0.000,0.000) launch. Also, two computer science students 
(0.000,0.000) are working as part-time interns during 
(0.000,0.000) spring, on machine learning and analysis 
(0.000,0.000) research, as well as inno 
(0.000,0.000) vativ 
(0.000,0.000) e architectures 
(0.000,0.000) based on the Swift language. W 
(0.000,0.000) e hope our 
(0.000,0.000) interns will consider sticking around! 
(0.000,0.000) Ne 
(0.000,0.000) w ment 
(0.000,0.000) or: 
(0.000,0.000) W 
(0.000,0.000) e are honored to ha 
(0.000,0.000) v 
(0.000,0.000) e 
(0.000,0.000) Caitlin Burns joining us as a mentor 
(0.000,0.000) . She 
(0.000,0.000) 's an 
(0.000,0.000) accomplished producer based in New Y 
(0.000,0.000) ork, 
(0.000,0.000) an activ 
(0.000,0.000) e member of the Producers Guild of 
(0.000,0.000) America, and the collabor 
(0.000,0.000) ation has already 
(0.000,0.000) yielded good results, including valuable 
(0.000,0.000) contacts for our visit in L 
(0.000,0.000) os Angeles. Oscar- 
(0.000,0.000) winning VFX supervisor 
(0.000,0.000) Da 
(0.000,0.000) v 
(0.000,0.000) e Stump 
(0.000,0.000) joined 
(0.000,0.000) us earlier 
(0.000,0.000) . 
(0.000,0.000) Ne 
(0.000,0.000) w Y 
(0.000,0.000) ork, St. Louis, San Fr 
(0.000,0.000) ancisc 
(0.000,0.000) o and 
(0.000,0.000) Los Angeles: 
(0.000,0.000) P 
(0.000,0.000) ontus and Audun did a tour 
(0.000,0.000) of the US in F 
(0.000,0.000) ebruary and March, meeting 
(0.000,0.000) users, partners and potential customers. The 
(0.000,0.000) trip was v 
(0.000,0.000) ery successful, with se 
(0.000,0.000) v 
(0.000,0.000) er 
(0.000,0.000) al high 
(0.000,0.000) points, including meetings with Net￿ix, the 
(0.000,0.000) Academ 
(0.000,0.000) y of Motion Picture Arts and 
(0.000,0.000) Sciences, the International 
(0.000,0.000) Cinematogr 
(0.000,0.000) aphers Guild, L 
(0.000,0.000) ocal 871 (the 
(0.000,0.000) script supervisors' union), one of the world's 
(0.000,0.000) leading DIT 
(0.000,0.000) s, and Apple. See the separ 
(0.000,0.000) ate 
(0.000,0.000) attachment for a more detailed summary 
(0.000,0.000) . 
(0.000,0.000) NAB: 
(0.000,0.000) Andreas and Audun tr 
(0.000,0.000) a 
(0.000,0.000) v 
(0.000,0.000) elled to the 
(0.000,0.000) National Association of Broadcasters 
(0.000,0.000) con 
(0.000,0.000) v 
(0.000,0.000) ention (NAB) in Las V 
(0.000,0.000) egas for three 
(0.000,0.000) hectic da 
(0.000,0.000) ys in April. NAB gathers 100,000 
(0.000,0.000) participants from ￿lm and TV 
(0.000,0.000) . It's a v 
(0.000,0.000) ery 
(0.000,0.000) ef￿cient wa 
(0.000,0.000) y of meeting people in the 
(0.000,0.000) business, and getting an updated picture of 
(0.000,0.000) the business landscape. The most e 
(0.000,0.000) x 
(0.000,0.000) citing 
(0.000,0.000) meeting was with PIX System, one of our 
(0.000,0.000) most important competitors. It was 
(0.000,0.000) interesting to note that the 
(0.000,0.000) y regarded the 
(0.000,0.000) indie mark 
(0.000,0.000) et as bigger than their own. 
(0.000,0.000) Andreas was able to secure us an 
(0.000,0.000) in 
(0.000,0.000) vitation to the DIT 
(0.000,0.000) -WIT party 
(0.000,0.000) , with some of 
(0.000,0.000) the world's leading DIT 
(0.000,0.000) s in attendance. It was 
(0.000,0.000) a great place for informal feedback on Drylab 
(0.000,0.000) Viewer 
(0.000,0.000) . The pattern was the same as for 
(0.000,0.000) other users: Initial polite interest turns to 
(0.000,0.000) real enthusiasm the moment someone is able 
(0.000,0.000) to personally try Drylab Viewer! W 
(0.000,0.000) e also 
(0.000,0.000) met with P 
(0.000,0.000) omfort and Apple about our on- 
(0.000,0.000) going collabor 
(0.000,0.000) ations; ARRI and T 
(0.000,0.000) er 
(0.000,0.000) adek/ 
(0.000,0.000) P 
(0.000,0.000) ar 
(0.000,0.000) alinx about camer 
(0.000,0.000) a integr 
(0.000,0.000) ation; Amazon, 
(0.000,0.000) Google and IBM about cloud computing. 
(0.000,0.000) WWD 
(0.000,0.000) C and Silic 
(0.000,0.000) on V 
(0.000,0.000) alle 
(0.000,0.000) y: 
(0.000,0.000) W 
(0.000,0.000) e were v 
(0.000,0.000) ery 
(0.000,0.000) pleasantly surprised to be in 
(0.000,0.000) vited b 
(0.000,0.000) y Apple to 
(0.000,0.000) their W 
(0.000,0.000) orld Wide De 
(0.000,0.000) v 
(0.000,0.000) elopers Conference in 
(0.000,0.000) San Jose in June, despite not ha 
(0.000,0.000) ving applied. 
(0.000,0.000) It's a valuable chance to learn and mak 
(0.000,0.000) e new 
(0.000,0.000) connections. W 
(0.000,0.000) e 
(0.000,0.000) ’re also setting aside time to 
(0.000,0.000) meet other potential partners. 
(0.000,0.000) Cine Gear: 
(0.000,0.000) W 
(0.000,0.000) e ha 
(0.000,0.000) v 
(0.000,0.000) e decided not to attend 
(0.000,0.000) the Cine Gear e 
(0.000,0.000) xpo in L 
(0.000,0.000) .A. this y 
(0.000,0.000) ear 
(0.000,0.000) , since 
(0.000,0.000) feedback from man 
(0.000,0.000) y users about the show 
(0.000,0.000) were mix 
(0.000,0.000) ed, and our planned beta v 
(0.000,0.000) ersion of 
(0.000,0.000) 3.0 is slightly dela 
(0.000,0.000) y 
(0.000,0.000) ed. 
(0.000,0.000) De 
(0.000,0.000) v 
(0.000,0.000) elopment and launch: 
(0.000,0.000) De 
(0.000,0.000) v 
(0.000,0.000) elopment 
(0.000,0.000) is around one month behind our original 
(0.000,0.000) schedule. W 
(0.000,0.000) e e 
(0.000,0.000) xpect the dela 
(0.000,0.000) y to decrease, 
(0.000,0.000) with new de 
(0.000,0.000) v 
(0.000,0.000) elopers on board. 
(0.000,0.000) The launch of Drylab 3.0 will tak 
(0.000,0.000) e place at 
(0.000,0.000) the International Broadcasters Con 
(0.000,0.000) v 
(0.000,0.000) ention 
(0.000,0.000) in Amsterdam in September 
(0.000,0.000) , and we are 
(0.000,0.000) working hard to get solid feedback from pilot 
(0.000,0.000) users before then. 
(0.000,0.000) Annual Gener 
(0.000,0.000) al Meeting: 
(0.000,0.000) Drylab 
(0.000,0.000) 's A 
(0.000,0.000) GM 
(0.000,0.000) will be held on June 16th at 15:00. An 
(0.000,0.000) in 
(0.000,0.000) vitation will be distributed to all owners 
(0.000,0.000) well in advance. W 
(0.000,0.000) e hope to see y 
(0.000,0.000) ou there! 
(0.000,0.000) As y 
(0.000,0.000) ou c 
(0.000,0.000) an see it has been a hectic 
(0.000,0.000) spring that has giv 
(0.000,0.000) en us a lot o 
(0.000,0.000) f 
(0.000,0.000) c 
(0.000,0.000) on￿rmation about our product. W 
(0.000,0.000) e 
(0.000,0.000) are no 
(0.000,0.000) w w 
(0.000,0.000) orking eagerly and hard 
(0.000,0.000) t 
(0.000,0.000) o 
(0.000,0.000) w 
(0.000,0.000) ards the US launch with Dr 
(0.000,0.000) ylab 
(0.000,0.000) 3.0, while k 
(0.000,0.000) eeping momentum in 
(0.000,0.000) Europe with our e 
(0.000,0.000) xisting s 
(0.000,0.000) y 
(0.000,0.000) st 
(0.000,0.000) em. 
(0.000,0.000) [ 
(0.000,0.000) Drylab 
(0.000,0.000) has kindly allowed this newsletter to be redone in HTML/CSS and con 
(0.000,0.000) v 
(0.000,0.000) erted to PDF 
(0.000,0.000) with 
(0.000,0.000) Prince 
(0.000,0.000) . 
(0.000,0.000) Na 
(0.000,0.000) vngen 
(0.000,0.000) helped anon 
(0.000,0.000) ymize names in the process.]